MarketsPulse, the software provider behind many binary options companies, is introducing a new Business Intelligence system called MPInsight.
Here are more details from the official press release:
London- A premium binary option solution provider since 2008, MarketsPulse (marketspulse.com) launches an additional system called, MPInsight – a BI and analytics system that was tailored to brokers’ needs by MarketsPulse and based on Qlik Sense.
Recognized as Leaders in Gartner’s 2016 Magic Quandrant for Business Intelligence and Analytics Platforms, Qlik Israel CEO, Tal Waiser says,”It is our pleasure to call MarketPulse a partner. Our powerful technology provides MarketsPulse with the ability to tailor and embed binary option logic into the system, so their clients will have the tools to gain smart data, and enjoy a wealth of benefits.”
MPInsight is a centralized hub for brokers to collect and view data from their trading platform, on any device. It’s an interactive, user-friendly system that provides a metric sphere of visual analytics for data exploration. Brokers have the ability to gain a complete overview of the operation and easily dive into the data and discover in-depth views in areas such as traders’ behaviors and activities throughout their life cycle. MPInsight was tailored to provide MarketsPulse clients critical business data to expand their business base, enhance customers’ satisfaction and increase revenue.
“As a premium provider, it is important that our solution has the highest quality of technology. After extensive research, Qlik was the obvious choice to partner with,” said Mickey Winitsky, CEO at MarketsPulse. “MPInsight gives our clients a full range of analytic workflow to find hidden points of profit. I’m particularly excited about it’s features, like the “Conversion KPIs” dashboard that gives brokers live, indepth insight into their top/bottom traffic sources, the “Trader360” dashboard that shows hidden angles of trader activities, and that brokers can easily examine data and make decisions on the go.”
MPInsight is now available to brokers working with MarketsPulse.